适应不断变化的需求-挪威海德鲁公司企业社会责任事例-I精编版.pptx

Adapting to changing demands – The case of CSR in Norsk HydroAFCIC – NHO seminar, Beijing, China, Oct. 12.-13, 20042004年10月12-13日中国北京中华全国工商联与挪威工商总会联合举办的研讨会
Carsten Tank-Nielsen 卡斯登•唐克-尼尔森
Director
… Or the story about the five circles
…关于五个圈的故事
First : Some words about Hydro and about China and Hydro…首先，简短介绍一下海德鲁公司以及中国与海德鲁 …
Hydro was established in 1905, in Norway, the same year as Norway became an independent, free country
海德鲁于1905年创建于挪威。同一年，挪威成为一个独立自主的国家。
The basis for Hydro’s foundation was en epoch-making innovation that enabled nitrogen to be harnessed from the air around us, allowing the production of nitrogen- based fertilizer on an industrial scale
海德鲁的建立基於从空气中提取氮的这项划时代的发明。这就为对氮化肥进行工业化生产提供了可能。。
…continued…..(续)
Through the first decades Hydro stayed a fertilizer company with the Scandinavian countries as the main markets
最初的几十年中只生产化肥，以斯堪地那维亚各国为主要市场
In the 1950’ies and onwards, Hydro expanded into light metals (Aluminium and Magnesium) and Oil &Gas and gradually grew to become a global company and a Fortune 500 company
20世纪50年代以来，海德鲁扩大业务范围，经营轻金属(铝和镁) 以及石油与天然气，逐步成为一个全球性集团公司，是财富杂志所评选的世界500强企业之一。
In March 2004 Hydro sold its worldwide fertilizer business. Hydro is now a Fortune 500 energy and light metals company with 36000 employees operating in more than 40 countries. Total sales in 2003 were 175 billion RMB and net income 11 billion RMB
2004年3月，海德鲁出售了遍布全球的化肥业务。目前是 从事能源和轻金属 的一家世界500强企业，员工36000名，业务分布在40多个国家。2003年的总销售额达1750亿人民币，创净利润110亿人民币。
…continued…. (续)
From 1905 to 1945 Hydro was a 100% privately owned shareholding company
从1905年到1945年，海德鲁是100%私有的股份公司
In 1945 the Norwegian State became an owner of 45% of the shares, and later a majority owner with 51% of the shares
1945年，挪威国家成为拥有45%股份的股东，后来股份增加到51%，国家因而成为大股东。
During the last years the Norwegian State’s ownership has been reduced to %
%。
Our European and global network
Sales (downstream)
Production and Sales